MY STORY

*well part of my story - we would be here all day and you’re busy people.

MARKETING + PR SPECIALIST

MUSIC | CATALOGUE + NEW RECORDINGS

GLOBAL CAMPAIGN STRATEGY

MARKETING DIRECTOR | CONSULTANT

Hello,I’m Mark - the maestro of melodies and the virtuoso of visibility -

Born and raised in Cambridge. Studied in Hertfordshire. Located in London. Working Worldwide. 

I’m an accomplished marketing professional with over 15 years of experience in entertainment, specialising in both the TV and Music industries. During my time at record labels, I’ve worked on global campaigns for both new recordings and catalogue releases, and across genres including Pop, Dance, Rock, Metal, Reggae and World Music. 

I’m part of a rare breed in marketing - an Xennial. Being in that microgeneration that bridges the coolness of Gen X with the tech prowess of Millennials feels like hitting the jackpot. It's like having the perfect recipe that blends old-school charm with cutting-edge innovation. This unique blend powers my ability to craft top-notch omnichannel marketing strategies, honouring tradition while riding the wave of modern trends like a seasoned pro.

With my dual generational advantage, I excel at fostering strong team dynamics, connecting effortlessly with artists, managers, and the movers and shakers of the music industry. I thrive on nurturing a culture of collaboration and driving progress, all with a focus on collective growth and success.

Fuelled by boundless creativity and a strategic mindset, I'm always on the lookout  for fresh and inventive ways to elevate the impact of every project I work on. Innovation isn't just a concept for me; it's my compass, guiding me to explore uncharted territory and push boundaries.

EXPERIENCE

2024-2025 - WARNER MUSIC.
INTERNATIONAL MARKETING DIRECTOR

2017-2024 - BMG.
MARKETING DIRECTOR (UK + INTERNATIONAL)
SENIOR MARKETING MANAGER, INTERNATIONAL
INTERNATIONAL MARKETING MANAGER
2012-2017 - SONY MUSIC.
INTERNATIONAL PRODUCT MANAGER
2011-2012 - NBC UNIVERSAL.
INTERNATIONAL MARKETING EXECUTIVE

2007-2011 - MTV NETWORKS / VIACOM.
BRAND MARKETING EXECUTIVE

FEATURED ON…

MUSIC INDUSTRY PODCAST | ALMOST FAMOUS EPISODE 7

I sat down to have a chat with music industry podcast, Almost Famous, to talk about the struggle of trying to get a job in the industry and my role as International Marketing Director at BMG.

ALMOST FAMOUS EPISODE 11

I was invited back during Pride Month to talk about my work as an LGBTQ+ advocate and Pride In Music, the cross industry network that a group of us from the industry launched in 2019 to support the LGBTQ+ community.

EXAMINING MUSIC INDUSTRY TRANSPARENCY, OWNERSHIP AND THE ROLE OF RECORD LABELS

I give my thoughts on the subject of transparency in the industry.

TV

LABELS

ARTISTS

ANASTACIA
ASH
BEA + HER BUSINESS BEYONCE
BLACK SABBATH
BRUCE DICKINSON
BRUCE SPRINGSTEEN
DUA LIPA DURAN DURAN
ELIADES OCHOA
ERASURE
FATBOY SLIM FEEDER    

GARBAGE GARY KEMP GILBERT O’SULLIVAN GROOVE ARMADA. JOE STRUMMER KATIE MELUA
KEITH RICHARDS
THE KINKS
KYLIE
MADNESS
MÖTLEY CRÜE MOTÖRHEAD
NICK CAVE

OUMOU SANGARE RICK ASTLEY RONNIE WOOD SHAKIN STEVENS SMITH/KOTZEN SPARKS  STEVIE NICKS SUPERGRASS THUNDER  VICTORIA CANAL

*This is just a selection of the 100+ artists that I’ve worked with - let’s just say - it’s a diverse roster.